Writing Cold Emails That Get Replies

PROGRAM DESCRIPTION

Join Sales Assembly and Jason Bay for Writing Cold Emails That Get Replies, part of the Cold Prospecting certification.

This program focuses on writing short, personalized cold emails that start conversations with prospects who have never heard of you. Participants learn proven frameworks for building messages around the buyer’s priorities and using real signals to stay relevant. They also practice tightening copy and ending every email with a single clear ask. Emphasis is on emails that are easy to read and easy to answer.

WHAT YOU’LL WALK AWAY WITH

• Short and personal: write cold emails that start conversations with people who have never heard of you.
• Proven frameworks: build each message around the buyer’s priorities instead of your product.
• Real signals: use real signals to keep every email relevant to the person reading it.
• Tighter copy: practice cutting emails down so they’re easy to read and easy to answer.
• One clear ask: end every email with a single, clear ask.

FROM A PREVIOUS SESSION

114 attended ◦ 4.47/5 average rating

“Just wanted to comment that this is probably most valuable Sales Assembly session I have attended.” Account Executive

Watch a clip from the last session

ADDITIONAL INFO TO KNOW

This program was built in collaboration with one of our Executives-in-Residence. To earn the certification, complete all required live programs (in any order) and be live on Zoom for at least 40 minutes of each. The program is open to all employees of Sales Assembly member companies who are logged in to their account (for help, email support@salesassembly.com), and all registrants comply with our Terms and Conditions.