Root Cause: Do You Truly Understand the Objection?

PROGRAM DESCRIPTION

Join Sales Assembly and Brian Bar, Founder and CEO at Victory Lap, as we hone into Objection Handling as a skill. This program will deepen your understanding of objections. You will gain the insights needed to effectively overcome challenges, positively influencing qualified opportunities and advancing the sales process.

PROGRAM TAKEAWAYS

1. Seek to understand the root cause behind objections through curious questioning rather than immediately trying to overcome them.
2. Preempt potential objections when possible and respond with education, social proof, and solutions that relate back to the prospect’s priorities.
3. Practice formulating insightful questions that uncover the real reasons behind objections for more effective responses.

GENERAL PROGRAM INFO

This module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace, offering flexibility to fit your schedule.

*Certification Programs do not have an enforced order or limit on timeframe for completion.

ADDITIONAL INFO TO KNOW

This program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account, please email lissie@salesassembly.com.

All registrants of this program comply with our Terms and Conditions.

ADDITIONAL INFO TO KNOW

This program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account, please email lissie@salesassembly.com.

All registrants of this program comply with our Terms and Conditions.