BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Sales Assembly - ECPv6.18.0//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Sales Assembly
X-ORIGINAL-URL:https://members.salesassembly.com
X-WR-CALDESC:Events for Sales Assembly
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20260308T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20261101T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20270314T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20271107T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20280312T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20281105T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20271014T110000
DTEND;TZID=America/Chicago:20271014T115000
DTSTAMP:20260930T120627Z
CREATED:20260925T185054Z
LAST-MODIFIED:20260930T120627Z
UID:10002612-1823511600-1823514600@members.salesassembly.com
SUMMARY:Building Credibility with Research and Social Proof
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Emily Leu for Building Credibility with Research and Social Proof\, part of the Positioning certification. \n\n\n\nThis program focuses on establishing trust early by reinforcing messages with third-party validation. Participants learn to integrate industry insights\, case studies\, and customer proof points into their positioning. Emphasis is on creating authority and relevance that buyers recognize as credible and persuasive. \n\n\n\nDesigned for revenue teams\, this session helps participants earn attention\, build trust more quickly\, and create stronger engagement by positioning themselves as credible\, relevant partners—making it easier for buyers to listen\, align\, and move forward. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/building-credibility-with-research-and-social-proof-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2026/09/Positioning_-Building-Credibility-with-Research-and-Social-Proof.png
LOCATION:https://members.salesassembly.com/member-event/building-credibility-with-research-and-social-proof-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20271014T120000
DTEND;TZID=America/Chicago:20271014T125000
DTSTAMP:20260930T121049Z
CREATED:20260925T191758Z
LAST-MODIFIED:20260930T121049Z
UID:10002615-1823515200-1823518200@members.salesassembly.com
SUMMARY:Tying Value to Prospect Pain
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Emily Leu for Tying Value to Prospect Pain\, part of the Positioning certification. \n\n\n\nThis program focuses on connecting messages directly to a prospect’s challenges. Participants learn to uncover and validate pain points\, then position their solution as the most relevant path forward. Emphasis is on clarity\, empathy\, and tailoring value to ensure buyers see the solution as both urgent and essential. \n\n\n\nDesigned for revenue teams\, this session helps participants move beyond generic value statements and instead deliver more targeted\, impactful messaging that resonates with buyers\, strengthens prioritization\, and drives more decisive action. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/tying-value-to-prospect-pain-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2026/09/Positioning-Tying-Value-to-Prospect-Pain.png
LOCATION:https://members.salesassembly.com/member-event/tying-value-to-prospect-pain-3/
END:VEVENT
END:VCALENDAR