BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Sales Assembly - ECPv6.15.18//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-ORIGINAL-URL:https://members.salesassembly.com
X-WR-CALDESC:Events for Sales Assembly
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20250309T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20251102T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20260308T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20261101T070000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20270314T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20271107T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261202T110000
DTEND;TZID=America/Chicago:20261202T115000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251124T171334Z
UID:10002268-1796209200-1796212200@members.salesassembly.com
SUMMARY:Upsell Opportunity Mapping
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Erica Phelps\, VP of Customer Success at MD Integrations\, for this program titled Upsell Opportunity Mapping – part of the Expansion Selling skill certification.    \n\n\n\nThis program focuses on evaluating the full revenue potential within accounts. Participants learn to analyze usage trends\, identify product fit gaps\, and align upsell strategies with customer objectives. The emphasis is on initiating value-driven conversations with the right stakeholders to expand adoption and accelerate growth. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – retaining and/or expanding existing customer revenue. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/upsell-opportunity-mapping-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Expansion-Selling_-Upsell-Opportunity-Mapping.png
LOCATION:https://members.salesassembly.com/member-event/upsell-opportunity-mapping-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261202T120000
DTEND;TZID=America/Chicago:20261202T125000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251124T171535Z
UID:10002265-1796212800-1796215800@members.salesassembly.com
SUMMARY:Reframing Customer Concerns
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Erica Phelps\, VP of Customer Success at MD Integrations\, for this program titled Reframing Customer Concerns – part of the Expansion Selling skill certification.    \n\n\n\nThis program focuses on transforming objections or hesitation into productive dialogue. Participants learn to validate concerns\, reframe them through a value lens\, and position expansion as the solution to bigger challenges. The emphasis is on collaboration that builds buyer confidence and creates momentum for growth. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – retaining and/or expanding existing customer revenue. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/reframing-customer-concerns-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Expansion-Selling_-Reframing-Customer-Concerns.png
LOCATION:https://members.salesassembly.com/member-event/reframing-customer-concerns-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261203T100000
DTEND;TZID=America/Chicago:20261203T105000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251111T104544Z
UID:10002434-1796292000-1796295000@members.salesassembly.com
SUMMARY:Revenue Operations Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/revenue-operations-peer-group-36/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Revenue-Operations-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/revenue-operations-peer-group-36/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261203T110000
DTEND;TZID=America/Chicago:20261203T115000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251111T121542Z
UID:10002441-1796295600-1796298600@members.salesassembly.com
SUMMARY:XDRs Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/xdrs-peer-group-36/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/XDRs-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/xdrs-peer-group-36/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261208T110000
DTEND;TZID=America/Chicago:20261208T115000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251124T171739Z
UID:10002220-1796727600-1796730600@members.salesassembly.com
SUMMARY:Pricing Integrity & The 4 Levers
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Todd Caponi\, Founder of Sales Melon\, for this program titled Pricing Integrity and the 4 Levers – part of the Negotiation skill certification.    \n\n\n\nThis program focuses on why traditional pricing tactics fail and how to adopt a more sustainable approach. Participants learn a simple method to present\, propose\, and negotiate terms that build trust at the deal’s goal line\, reduce discounting\, and improve forecasting accuracy by anchoring negotiations in transparency. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – improving deal velocity and win rates. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/pricing-integrity-the-4-levers-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Negotiation_-Pricing-Integrity-The-4-Levers.png
LOCATION:https://members.salesassembly.com/member-event/pricing-integrity-the-4-levers-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261208T120000
DTEND;TZID=America/Chicago:20261208T125000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251124T171949Z
UID:10002217-1796731200-1796734200@members.salesassembly.com
SUMMARY:Addressing Common Concession Requests
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Todd Caponi\, Founder of Sales Melon\, for this program titled Addressing Common Concession Requests – part of the Negotiation skill certification.    \n\n\n\nThis program focuses on handling the most frequent concession requests with confidence and trust. Participants learn to apply negotiation levers to address discounts\, payment terms\, and timing requests in ways that strengthen credibility\, protect value\, and maintain momentum without eroding deal integrity. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – improving deal velocity and win rates. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/addressing-common-concession-requests-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Negotiation_-Addressing-Common-Concession-Requests.png
LOCATION:https://members.salesassembly.com/member-event/addressing-common-concession-requests-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261209T110000
DTEND;TZID=America/Chicago:20261209T115000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251124T172105Z
UID:10002239-1796814000-1796817000@members.salesassembly.com
SUMMARY:De-Escalating Customers
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Tracie Dempsey\, VP of Customer Operations and Strategy at Suzy\, for this program titled De-Escalating Customers – part of the Conflict Resolution skill certification.    \n\n\n\nThis program focuses on calming heightened customer emotions and restoring productive dialogue. Participants learn proven language techniques\, active listening strategies\, and frameworks for managing tense interactions. The emphasis is on regaining trust and shifting conversations back toward positive outcomes. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – retaining and/or expanding existing customer revenue. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/de-escalating-customers-7/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Conflict-Resolution_-De-escalating-Customers.png
LOCATION:https://members.salesassembly.com/member-event/de-escalating-customers-7/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261209T120000
DTEND;TZID=America/Chicago:20261209T125000
DTSTAMP:20260502T052125
CREATED:20250923T121944Z
LAST-MODIFIED:20251124T172233Z
UID:10002241-1796817600-1796820600@members.salesassembly.com
SUMMARY:Escalation Process Management and Best Practices
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Tracie Dempsey\, VP of Customer Operations and Strategy at Suzy\, for this program titled Escalation Process Management and Best Practices – part of the Conflict Resolution skill certification.    \n\n\n\nThis program focuses on a structured approach for managing customer escalations internally and externally. Participants learn to triage issues\, engage cross-functional teams\, and maintain transparency throughout resolution. The emphasis is on timely updates and clear communication that protect relationships and outcomes. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – retaining and/or expanding existing customer revenue. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/escalation-process-management-and-best-practices-6/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Conflict-Resolution_-Escalation-Process-Management-and-Best-Practices.png
LOCATION:https://members.salesassembly.com/member-event/escalation-process-management-and-best-practices-6/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261210T110000
DTEND;TZID=America/Chicago:20261210T115000
DTSTAMP:20260502T052125
CREATED:20250923T121955Z
LAST-MODIFIED:20251108T190917Z
UID:10002212-1796900400-1796903400@members.salesassembly.com
SUMMARY:Account Executives Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/account-executives-peer-group-35/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Account-Executives-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/account-executives-peer-group-35/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261210T120000
DTEND;TZID=America/Chicago:20261210T125000
DTSTAMP:20260502T052125
CREATED:20250923T121955Z
LAST-MODIFIED:20251110T105600Z
UID:10002420-1796904000-1796907000@members.salesassembly.com
SUMMARY:Customer Success Managers Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/customer-success-managers-peer-group-36/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Customer-Success-Managers-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/customer-success-managers-peer-group-36/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261215T110000
DTEND;TZID=America/Chicago:20261215T115000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20251124T172405Z
UID:10002213-1797332400-1797335400@members.salesassembly.com
SUMMARY:Addressing Advanced Concession Requests
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Todd Caponi\, Founder of Sales Melon\, for this program titled Addressing Advanced Concession Requests – part of the Negotiation skill certification.    \n\n\n\nThis program focuses on navigating high-stakes concession requests. Participants learn how to respond to extreme discount demands\, pilot proposals\, and tough contractual terms like liability\, service levels\, or insurance. The emphasis is on applying levers strategically to balance client needs with sustainable outcomes. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – improving deal velocity and win rates. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/addressing-advanced-concession-requests-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Negotiation_-Addressing-Advanced-Concession-Requests.png
LOCATION:https://members.salesassembly.com/member-event/addressing-advanced-concession-requests-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261215T120000
DTEND;TZID=America/Chicago:20261215T125000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20251124T172617Z
UID:10002223-1797336000-1797339000@members.salesassembly.com
SUMMARY:The Foundation for Successful Outcomes
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Todd Caponi\, Founder of Sales Melon\, for this program titled The Foundation for Successful Outcomes – part of the Negotiation skill certification.    \n\n\n\nThis program focuses on treating negotiation as a process\, not an event. Participants learn how to introduce pricing early\, position and propose with clarity\, and manage elements like price increases and lever values. The emphasis is on building a foundation that consistently leads to stronger\, more predictable outcomes. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – improving deal velocity and win rates. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/the-foundation-for-successful-outcomes-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Negotiation_-The-Foundation-for-Successful-Outcomes.png
LOCATION:https://members.salesassembly.com/member-event/the-foundation-for-successful-outcomes-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261216T100000
DTEND;TZID=America/Chicago:20261216T105000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20251124T172727Z
UID:10002244-1797415200-1797418200@members.salesassembly.com
SUMMARY:Proactive Expectation Management
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Tracie Dempsey\, VP of Customer Operations and Strategy at Suzy\, for this program titled Proactive Expectation Management – part of the Conflict Resolution skill certification.    \n\n\n\nThis program focuses on preventing conflict by setting and maintaining clear expectations across the customer lifecycle. Participants learn proactive communication frameworks to surface friction points\, align on outcomes\, and create predictability. The emphasis is on building credibility and minimizing downstream risk through consistency. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – retaining and/or expanding existing customer revenue. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/proactive-expectation-management-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Conflict-Resolution_-Proactive-Expectation-Management.png
LOCATION:https://members.salesassembly.com/member-event/proactive-expectation-management-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261216T110000
DTEND;TZID=America/Chicago:20261216T115000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20251124T172831Z
UID:10002277-1797418800-1797421800@members.salesassembly.com
SUMMARY:Strategies for Overcoming Status Quo
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Leslie Venetz\, Founder of The Sales-Led GTM Agency\, for this program titled Strategies for Overcoming Status Quo – part of the Objection Handling skill certification.    \n\n\n\nThis program focuses on equipping sellers to disrupt buyer inertia and challenge the comfort of doing nothing. Participants learn to reframe the value of change\, highlight hidden risks of inaction\, and present their solution as the clear next step. The emphasis is on creating urgency by making the cost of staying the same impossible to ignore. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – building qualified pipeline. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/strategies-for-overcoming-status-quo-8/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Objection-Handling_-Strategies-for-Overcoming-Status-Quo.png
LOCATION:https://members.salesassembly.com/member-event/strategies-for-overcoming-status-quo-8/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261216T120000
DTEND;TZID=America/Chicago:20261216T125000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20251124T172935Z
UID:10002274-1797422400-1797425400@members.salesassembly.com
SUMMARY:Navigating the Most Common Objections
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Leslie Venetz\, Founder of The Sales-Led GTM Agency\, for this program titled Navigating the Most Common Objections – part of the Objection Handling skill certification.    \n\n\n\nThis program focuses on tactical approaches to the objections sellers face most—price\, timing\, competitors\, and internal buy-in. Participants learn specific language frameworks and apply real-world examples to stay composed\, validate concerns\, and respond effectively. The emphasis is on keeping conversations productive and deals moving forward. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – building qualified pipeline. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/navigating-the-most-common-objections-9/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Objection-Handling_-Navigating-the-Most-Common-Objections.png
LOCATION:https://members.salesassembly.com/member-event/navigating-the-most-common-objections-9/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261217T100000
DTEND;TZID=America/Chicago:20261217T105000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20260323T202453Z
UID:10002428-1797501600-1797504600@members.salesassembly.com
SUMMARY:Executive Revenue Leaders Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/executive-revenue-leaders-peer-group-12/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Executive-Revenue-Leaders-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/executive-revenue-leaders-peer-group-12/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20261217T110000
DTEND;TZID=America/Chicago:20261217T115000
DTSTAMP:20260502T052126
CREATED:20250923T121955Z
LAST-MODIFIED:20260109T145648Z
UID:10002456-1797505200-1797508200@members.salesassembly.com
SUMMARY:Revenue Enablement Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/revenue-enablement-peer-group-36/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Revenue-Enablement-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/revenue-enablement-peer-group-36/
END:VEVENT
END:VCALENDAR