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UID:10002283-1791975600-1791978600@members.salesassembly.com
SUMMARY:Account Research & Territory Planning
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Justin Jay Johnson for Account Research & Territory Planning\, part of the Pipeline Planning certification. \n\n\n\nThis program focuses on how to approach account planning as a strategic decision-making process rather than a static exercise. Participants will explore how to identify high-impact accounts\, uncover meaningful business triggers\, and prioritize where to invest time and effort to drive pipeline growth. \n\n\n\nDesigned for revenue teams\, this session helps participants move beyond surface-level research and instead build more targeted\, insight-driven approaches that improve relevance\, increase efficiency\, and create stronger opportunities within their territories. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/account-research-territory-planning-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Pipeline-Planning_-Account-Research-Territory-Planning.png
LOCATION:https://members.salesassembly.com/member-event/account-research-territory-planning-3/
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DTSTART;TZID=America/Chicago:20261014T120000
DTEND;TZID=America/Chicago:20261014T125000
DTSTAMP:20260613T111516
CREATED:20250923T121854Z
LAST-MODIFIED:20260514T225739Z
UID:10002289-1791979200-1791982200@members.salesassembly.com
SUMMARY:Persona-Centric Messaging
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Justin Jay Johnson for Persona-Centric Messaging\, part of the Pipeline Planning certification. \n\n\n\nThis program focuses on how to tailor messaging to the different stakeholders involved in a deal\, recognizing that each individual has unique priorities\, concerns\, and motivations. Participants will explore how to identify key personas within an account and better understand what drives their decision-making. \n\n\n\nDesigned for revenue teams\, this session helps participants move beyond generic messaging and instead create more relevant\, targeted communication that builds trust\, improves alignment across stakeholders\, and increases the likelihood of deal progression. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/persona-centric-messaging-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Pipeline-Planning_-Persona-Centric-Messaging.png
LOCATION:https://members.salesassembly.com/member-event/persona-centric-messaging-3/
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DTSTART;TZID=America/Chicago:20261028T110000
DTEND;TZID=America/Chicago:20261028T115000
DTSTAMP:20260613T111516
CREATED:20250923T121921Z
LAST-MODIFIED:20260514T231038Z
UID:10002292-1793185200-1793188200@members.salesassembly.com
SUMMARY:Territory Exhaustion
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Justin Jay Johnson for Territory Exhaustion\, part of the Pipeline Planning certification. \n\n\n\nThis program focuses on how to build pipeline more effectively by applying a structured\, repeatable approach to prospecting. Participants will explore how to prioritize accounts\, maintain consistent outreach\, and ensure no opportunity within their territory is overlooked. \n\n\n\nDesigned for revenue teams\, this session helps participants move beyond inconsistent prospecting habits and instead develop a more disciplined system that improves efficiency\, increases account penetration\, and drives more predictable pipeline growth. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/territory-exhaustion-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Pipeline-Planning_-Territory-Exhaustion.png
LOCATION:https://members.salesassembly.com/member-event/territory-exhaustion-3/
END:VEVENT
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DTSTART;TZID=America/Chicago:20261028T120000
DTEND;TZID=America/Chicago:20261028T125000
DTSTAMP:20260613T111516
CREATED:20250923T121921Z
LAST-MODIFIED:20260514T231238Z
UID:10002286-1793188800-1793191800@members.salesassembly.com
SUMMARY:Co-Selling
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Justin Jay Johnson for Co-Selling & Resource Orchestration\, part of the Pipeline Planning certification. \n\n\n\nThis program focuses on how to effectively leverage internal resources to drive better outcomes across accounts and opportunities. Participants will explore how to align with key stakeholders\, clarify roles and responsibilities\, and create stronger collaboration across teams. \n\n\n\nDesigned for revenue teams\, this session helps participants move beyond working independently and instead operate as the orchestrator of their deals—maximizing the impact of every resource available to increase efficiency\, strengthen execution\, and drive more successful outcomes. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/co-selling-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Pipeline-Planning_-Co-Selling.png
LOCATION:https://members.salesassembly.com/member-event/co-selling-3/
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