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DTSTART;TZID=America/Chicago:20260508T110000
DTEND;TZID=America/Chicago:20260508T115000
DTSTAMP:20260609T172848
CREATED:20251028T175337Z
LAST-MODIFIED:20251215T095624Z
UID:10002408-1778238000-1778241000@members.salesassembly.com
SUMMARY:Building your Leadership Success Portfolio
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Meg Youngblood\, CEO & Founder of On Deck Leadership Consulting\, for this program titled Building your Leadership Success Portfolio – part of the GTM Brew series. \n\n\n\nThis session is designed to help leaders and emerging leaders create a Leadership Success Portfolio — a strategic collection of experiences\, skills\, achievements\, and development goals that demonstrate their leadership impact and potential. Participants will learn how to identify and articulate their leadership strengths\, align their portfolio with organizational priorities\, and use it as a tool for growth\, advancement\, and influence. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a part of Sales Assembly’s GTM Brew series.  Unlike our skills-based trainings which are designed within an overarching certification on a specific skill\, “Brews” are singular sessions (not tied to any other) that focus on timely and relevant topics for ICs.  Brews are held on Fridays\, and are designed to open up conversation\, spark new ideas\, and give reps actionable takeaways they can immediately put into practice as they get set to close out their week! \n\n\n\nThe content of this program is developed by the facilitator\, in collaboration with Sales Assembly. The content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within this specific topic. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/building-your-leadership-success-portfolio/
CATEGORIES:GTM Brew
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/10/Building-your-Leadership-Success-Portfolio.png
LOCATION:https://members.salesassembly.com/member-event/building-your-leadership-success-portfolio/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260513T100000
DTEND;TZID=America/Chicago:20260513T105000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260330T173804Z
UID:10002370-1778666400-1778669400@members.salesassembly.com
SUMMARY:Strategies for Multi-Channel Outreach
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Morgan Ingram\, Founder and CEO of AMP Social\, for this program titled Strategies for Multi-Channel Outreach – part of the Prospecting skill certification.    \n\n\n\nThis program focuses on orchestrating outreach across email\, phone\, social\, and video in a unified sequence. Participants learn to use the right channel at the right moment to build momentum and increase connection rates. The emphasis is on meeting buyers where they are most responsive to drive engagement. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – building qualified pipeline. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/strategies-for-multi-channel-outreach-9/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Prospecting_-Strategies-for-Multi-Channel-Outreach-2.png
LOCATION:https://members.salesassembly.com/member-event/strategies-for-multi-channel-outreach-9/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260513T110000
DTEND;TZID=America/Chicago:20260513T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260330T174255Z
UID:10002364-1778670000-1778673000@members.salesassembly.com
SUMMARY:Anatomy of Effective Cold Calling
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Morgan Ingram\, Founder of AMP Social\, for this program titled Anatomy of Effective Cold Calling – part of the Prospecting skill certification.    \n\n\n\nThis program focuses on preparing and executing cold calls that spark productive conversations. Participants learn openers\, objection handling on the fly\, and how to confidently secure the meeting. The emphasis is on tone\, pacing\, and clarity to ensure cold calls feel natural\, credible\, and compelling. \n\n\n\nThis program helps participants strengthen one of the key drivers of revenue growth – building qualified pipeline. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Progra \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/anatomy-of-effective-cold-calling-9/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Prospecting_-Anatomy-of-Effective-Cold-Calling-2.png
LOCATION:https://members.salesassembly.com/member-event/anatomy-of-effective-cold-calling-9/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260514T100000
DTEND;TZID=America/Chicago:20260514T105000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20251110T122616Z
UID:10002397-1778752800-1778755800@members.salesassembly.com
SUMMARY:Revenue Operations Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/revenue-operations-peer-group-29/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Revenue-Operations-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/revenue-operations-peer-group-29/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260514T110000
DTEND;TZID=America/Chicago:20260514T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20251111T112824Z
UID:10002399-1778756400-1778759400@members.salesassembly.com
SUMMARY:XDRs Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/xdrs-peer-group-29/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/XDRs-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/xdrs-peer-group-29/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260520T100000
DTEND;TZID=America/Chicago:20260520T105000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260514T174913Z
UID:10002306-1779271200-1779274200@members.salesassembly.com
SUMMARY:Creating and Utilizing Mutual Success Plans
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Kemyell Rieves for Creating and Utilizing Mutual Success Plans\, part of the Relationship Management certification. \n\n\n\nThis program focuses on how to align with customers through shared plans that connect their goals to measurable outcomes. Participants will explore how to establish clear expectations\, define responsibilities\, and maintain alignment throughout the customer lifecycle. \n\n\n\nDesigned for customer-facing teams\, this session helps participants move beyond reactive relationship management and instead take a more structured\, proactive approach—driving adoption\, strengthening partnerships\, and increasing long-term customer value. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/creating-and-utilizing-mutual-success-plans-8/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Relationship-Management_-Creating-and-Utilizing-Mutual-Success-Plans.png
LOCATION:https://members.salesassembly.com/member-event/creating-and-utilizing-mutual-success-plans-8/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260520T110000
DTEND;TZID=America/Chicago:20260520T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260514T180340Z
UID:10002309-1779274800-1779277800@members.salesassembly.com
SUMMARY:Leading Organized and Productive Customer Meetings
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Kemyell Rieves for Leading Organized and Productive Customer Meetings\, part of the Relationship Management certification. \n\n\n\nThis program focuses on how to lead more effective customer meetings by creating clear structure\, aligning on outcomes\, and driving actionable next steps. Participants will explore how to make each interaction more purposeful\, ensuring time is used effectively and conversations lead to meaningful progress. \n\n\n\nDesigned for customer-facing teams\, this session helps participants move beyond routine check-ins and instead use meetings as a tool to strengthen alignment\, improve accountability\, and maintain momentum across customer relationships. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/leading-organized-and-productive-customer-meetings-5/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Relationship-Management_-Leading-Organized-and-Productive-Customer-Meetings.png
LOCATION:https://members.salesassembly.com/member-event/leading-organized-and-productive-customer-meetings-5/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260521T100000
DTEND;TZID=America/Chicago:20260521T105000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260422T153351Z
UID:10002421-1779357600-1779360600@members.salesassembly.com
SUMMARY:Executive Revenue Leaders Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/executive-revenue-leaders-peer-group-5/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Executive-Revenue-Leaders-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/executive-revenue-leaders-peer-group-5/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260521T110000
DTEND;TZID=America/Chicago:20260521T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20251108T171717Z
UID:10002206-1779361200-1779364200@members.salesassembly.com
SUMMARY:Account Executives Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/account-executives-peer-group-28/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Account-Executives-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/account-executives-peer-group-28/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260521T120000
DTEND;TZID=America/Chicago:20260521T125000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20251110T090810Z
UID:10002413-1779364800-1779367800@members.salesassembly.com
SUMMARY:Customer Success Managers Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. All registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/customer-success-managers-peer-group-29/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Customer-Success-Managers-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/customer-success-managers-peer-group-29/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260522T110000
DTEND;TZID=America/Chicago:20260522T115000
DTSTAMP:20260609T172848
CREATED:20251028T181320Z
LAST-MODIFIED:20251215T095629Z
UID:10002409-1779447600-1779450600@members.salesassembly.com
SUMMARY:The Executive Presence Edge: Increase your Power\, Presence\, and Influence
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Britt Mitchell\, CEO of Dream Bigger Now TODAY\, for this program titled The Executive Presence Edge: Increase your Power\, Presence\, and Influence – part of the GTM Brew series. \n\n\n\nIn this session\, you will learn how to capture attention and command the room in every high-stakes setting—from leading sales meetings and hosting client QBRs to presenting on stage at conferences and company town halls. This session reveals the keys to showing up with clarity\, confidence\, and conviction so you can influence anyone\, anywhere\, at any level. You’ll leave with practical frameworks and a repeatable set of strategies to elevate your presence\, amplify your impact\, and own the moments that matter most. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a part of Sales Assembly’s GTM Brew series.  Unlike our skills-based trainings which are designed within an overarching certification on a specific skill\, “Brews” are singular sessions (not tied to any other) that focus on timely and relevant topics for ICs.  Brews are held on Fridays\, and are designed to open up conversation\, spark new ideas\, and give reps actionable takeaways they can immediately put into practice as they get set to close out their week! \n\n\n\nThe content of this program is developed by the facilitator\, in collaboration with Sales Assembly. The content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within this specific topic. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/the-executive-presence-edge-increase-your-power-presence-and-influence/
CATEGORIES:GTM Brew
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/10/The-Executive-Presence-Edge_-Increase-your-Power-Presence-and-Influence.png
LOCATION:https://members.salesassembly.com/member-event/the-executive-presence-edge-increase-your-power-presence-and-influence/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260526T100000
DTEND;TZID=America/Chicago:20260526T105000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260514T202435Z
UID:10002228-1779789600-1779792600@members.salesassembly.com
SUMMARY:Prospecting the C-Suite
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Jen Allen-Knuth\, Founder of DemandJen\, for Prospecting the C-Suite\, part of the Complex Selling certification. \n\n\n\nThis program focuses on how to earn executive attention in a crowded\, high-noise environment by shifting from seller-led outreach to a more buyer-centric approach. You’ll learn how to better understand executive priorities\, identify what matters most to them\, and craft messaging that is relevant\, thoughtful\, and grounded in a real business context. \n\n\n\nDesigned for revenue teams looking to improve outbound effectiveness\, this session helps participants build stronger connections with senior decision-makers and increase their ability to generate meaningful conversations with the C-suite. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/prospecting-the-c-suite-2/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Complex-Selling_-Prospecting-the-C-Suite.png
LOCATION:https://members.salesassembly.com/member-event/prospecting-the-c-suite-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260526T110000
DTEND;TZID=America/Chicago:20260526T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260514T202648Z
UID:10002231-1779793200-1779796200@members.salesassembly.com
SUMMARY:Building the Case for Change
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Jen Allen-Knuth\,  Founder of DemandJen\, for Building the Case for Change\, part of the Complex Selling certification. \n\n\n\nThis program focuses on how to create urgency in the sales process by helping buyers recognize when their current approach is no longer sufficient. Participants will explore how to shift away from pitching solutions and instead identify the real business problems\, risks\, and missed opportunities that make change necessary. \n\n\n\nDesigned for revenue teams navigating complex deals\, this session helps participants more effectively challenge the status quo\, build stronger internal alignment with buyers\, and move opportunities forward with greater clarity and momentum. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/building-the-case-for-change-2/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Complex-Selling_-Building-the-Case-for-Change.png
LOCATION:https://members.salesassembly.com/member-event/building-the-case-for-change-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260527T100000
DTEND;TZID=America/Chicago:20260527T105000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260514T203148Z
UID:10002351-1779876000-1779879000@members.salesassembly.com
SUMMARY:Building Credibility with Research & Social Proof
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Emily Leu for Building Credibility with Research & Social Proof\, part of the Positioning certification. \n\n\n\nThis program focuses on how to establish credibility early in the sales process by using research and real-world proof points to create more meaningful\, insight-driven conversations. Participants will explore how to move beyond surface-level information and instead demonstrate a clear understanding of the buyer’s context\, priorities\, and challenges. \n\n\n\nDesigned for revenue teams\, this session helps participants earn attention\, build trust more quickly\, and create stronger engagement by positioning themselves as credible\, relevant partners—making it easier for buyers to listen\, align\, and move forward. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThe content of this program is developed by the facilitator\, in collaboration with Sales Assembly. The content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/building-credibility-with-research-social-proof-2/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Positioning_-Building-Credibility-with-Research-Social-Proof-1.png
LOCATION:https://members.salesassembly.com/member-event/building-credibility-with-research-social-proof-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260527T110000
DTEND;TZID=America/Chicago:20260527T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20260514T203105Z
UID:10002354-1779879600-1779882600@members.salesassembly.com
SUMMARY:Positioning Through Value Delivery
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Emily Leu for Positioning Through Value Delivery\, part of the Positioning certification. \n\n\n\nThis program focuses on how to communicate value in a way that drives clarity and momentum throughout the sales process. Participants will explore how to connect product capabilities to meaningful business outcomes\, making it easier for buyers to understand impact\, prioritize decisions\, and advocate internally. \n\n\n\nDesigned for revenue teams\, this session helps participants move beyond feature-focused conversations and instead deliver clear\, outcome-driven messaging that resonates with stakeholders\, strengthens alignment\, and increases the likelihood of moving deals forward. \n\n\n\nGENERAL PROGRAM INFO \n\n\n\nNew for 2026: This program has been developed by one of our Executives-in-Residence (in collaboration with Sales Assembly)\, meaning new content and takeaways. Even if you’ve completed this program in past years\, if you decide to take this program again in 2026 you’ll gain fresh insights and strategies. \n\n\n\nThe content of this\, and all of our programs\, is designed around specific elements\, frameworks and strategies needed to build proficiency within the skill. \n\n\n\nTo earn your certification for this skill\, you must complete all required live programs and fulfill participation requirements (you must be live on the zoom for at least 40 minutes). Programs can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/positioning-through-value-delivery-2/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Positioning_-Positioning-Through-Value-Delivery-1.png
LOCATION:https://members.salesassembly.com/member-event/positioning-through-value-delivery-2/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20260528T110000
DTEND;TZID=America/Chicago:20260528T115000
DTSTAMP:20260609T172848
CREATED:20250923T121322Z
LAST-MODIFIED:20251111T141214Z
UID:10002449-1779966000-1779969000@members.salesassembly.com
SUMMARY:Revenue Enablement Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group.  All Peer Groups within Sales Assembly are gatherings of individuals who serve in similar roles within a revenue organization. The purpose of these groups is to efficiently and effectively solve problems\, get answers\, and share advice / resources with peers. Join this group if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges amongst a group of people who intimately understand your world! \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of Sales Assembly member companies. You must be logged into your Sales Assembly account to RSVP for this program. If you need help logging in or need help setting up your account\, please email support@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/revenue-enablement-peer-group-29/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2025/09/Revenue-Enablement-Peer-Group.png
LOCATION:https://members.salesassembly.com/member-event/revenue-enablement-peer-group-29/
END:VEVENT
END:VCALENDAR