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DTSTART;TZID=America/Chicago:20250204T100000
DTEND;TZID=America/Chicago:20250204T105000
DTSTAMP:20260501T112508
CREATED:20240906T220651Z
LAST-MODIFIED:20250123T221743Z
UID:10001884-1738663200-1738666200@members.salesassembly.com
SUMMARY:Leveraging Available Resources and Teammates
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Philippe Mesritz\, Chief Customer Officer at Fractal Exec\, as we hone into Consultative Support as a skill. This program serves as a strategic guide to empower post-sale professionals to maximize available resources and collaborate to influence retention rates positively. Participants will explore innovative ways to leverage internal resources and tap into the collective strength of their teams. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nLeverage resources strategically instead of indiscriminately involving teams on every deal. Preparation and understanding the deal context allows you to determine when additional resources truly add value.\n\n\n\nBuild strong relationships and take a collaborative approach with procurement and other internal teams rather than an adversarial stance. Transparency and finding common ground leads to better outcomes.\n\n\n\nTailor your approach to the specific deal situation and stakeholder needs rather than using a one-size-fits-all method. Understand the unique dynamics and priorities at play.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/leveraging-available-resources-and-teammates-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Leveraging-Available-Resources-and-Teammates-1-1.png
LOCATION:https://members.salesassembly.com/member-event/leveraging-available-resources-and-teammates-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250204T110000
DTEND;TZID=America/Chicago:20250204T115000
DTSTAMP:20260501T112508
CREATED:20240906T220945Z
LAST-MODIFIED:20241210T154852Z
UID:10001885-1738666800-1738669800@members.salesassembly.com
SUMMARY:Communicating Hard Value: How to Show Return on Investment
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Pamela Marsh\, Senior Director\, Enterprise Account Growth at Upwork\, as we Consultative Support as a skill. This program is a strategic exploration into the art of articulating tangible value and showcasing return on investment to effectively influence retention rates. Participants will refine their communication skills to convey the concrete benefits and impact of their SaaS solutions. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nBefore proposing ROI metrics\, deeply understand your customer’s current state\, benchmarks\, and definition of success. Ask probing questions to align.\n\n\n\nCollaboratively build a shared “Mutual Success Plan” that documents strategic goals\, key metrics\, milestones\, and stakeholders. Update and reference this living document.\n\n\n\nIn QBRs\, visualize ROI through benchmark comparisons\, consumption analysis across users/products\, and co-owned action plans – not just data dumps.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/communicating-hard-value-how-to-show-return-on-investment-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Q2-program-OS-banners-33.png
LOCATION:https://members.salesassembly.com/member-event/communicating-hard-value-how-to-show-return-on-investment-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250205T100000
DTEND;TZID=America/Chicago:20250205T105000
DTSTAMP:20260501T112508
CREATED:20240913T170459Z
LAST-MODIFIED:20250124T215734Z
UID:10002017-1738749600-1738752600@members.salesassembly.com
SUMMARY:Time Management and Prioritization
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Jessica Nelson\, Global VP of Sales at Stream\, to explore strategies and insights tailored to professionals responsible for business development. Productivity is a critical skill\, especially when business development activities can feel like an endless game of whack-a-mole. The good news? It doesn’t have to be that way! \n\n\n\nIn this session\, you’ll discover proven practices to maximize your time by evaluating task urgency\, creating effective time blocks\, and focusing on high-value activities. Learn how to eliminate distractions\, avoid context switching\, and streamline your workflow to become more productive in areas like lead generation\, prospecting\, and outreach. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nPrioritize Effectively: Learn how to assess the urgency of tasks and focus on the activities that drive the most impact.\n\n\n\nTime Blocking for Success: Discover strategies to create and protect time blocks for focused\, efficient execution.\n\n\n\nMinimize Distractions: Gain tools to eliminate interruptions and reduce context switching for a more streamlined workflow.\n\n\n\nMaximize High-Value Activities: Optimize your time to achieve greater results in lead generation\, prospecting\, and outreach.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/time-management-prioritization/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Time-Management-Prioritization-3.png
LOCATION:https://members.salesassembly.com/member-event/time-management-prioritization/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250205T110000
DTEND;TZID=America/Chicago:20250205T115000
DTSTAMP:20260501T112508
CREATED:20240913T170746Z
LAST-MODIFIED:20250114T220533Z
UID:10002018-1738753200-1738756200@members.salesassembly.com
SUMMARY:Developing a Point of View: In-Depth Research to Create a Hypothesis
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Krysten Conner\, Deal Closer Specialist\, for an insightful session on building a strong\, research-based point of view. This program is designed to equip participants with the essential tools and strategies to develop a solid point of view that drives success. By utilizing in-depth research and proven analytical frameworks\, attendees will learn to craft informed hypotheses that enhance decision-making\, improve communication\, and support strategic objectives. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nApply research findings to develop a compelling and strategic narrative.\n\n\n\nUnderstand the critical role of a clearly defined point of view in professional settings.\n\n\n\nMaster effective research methods to gather actionable insights.\n\n\n\nLearn frameworks to formulate and test hypotheses based on solid data and evidence.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/developing-a-point-of-view-in-depth-research-to-create-a-hypothesis/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Developing-a-Point-of-View-In-Depth-Research-to-Create-a-Hypothesis.png
LOCATION:https://members.salesassembly.com/member-event/developing-a-point-of-view-in-depth-research-to-create-a-hypothesis/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250206T100000
DTEND;TZID=America/Chicago:20250206T105000
DTSTAMP:20260501T112508
CREATED:20241218T213219Z
LAST-MODIFIED:20241218T213222Z
UID:10002089-1738836000-1738839000@members.salesassembly.com
SUMMARY:XDRs Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/xdrs-peer-group-14/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250206T100000
DTEND;TZID=America/Chicago:20250206T105000
DTSTAMP:20260501T112508
CREATED:20241218T214116Z
LAST-MODIFIED:20241218T214119Z
UID:10002091-1738836000-1738839000@members.salesassembly.com
SUMMARY:Customer Success Managers Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/customer-success-managers-peer-group-14/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option-4.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250206T110000
DTEND;TZID=America/Chicago:20250206T115000
DTSTAMP:20260501T112508
CREATED:20241216T195553Z
LAST-MODIFIED:20250116T212317Z
UID:10002077-1738839600-1738842600@members.salesassembly.com
SUMMARY:Developing Confidence and Trust with Your Customers
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Daryl Seager\, Founder of TechCoach\, as we hone into Relationship Management as a skill. Recent research by LinkedIn showed that 88% of buyers of B2B tech only buy when they see a salesperson as a trusted advisor. If we truly are our customer’s trusted advisors\, why are we stumbling during our renewal conversations? This course will dive into how refining the art of your communication skills will impact customer health\, leading to sustained long-term satisfaction and customer retention. \n\n\n\nKEY TAKEAWAYS \n\n\n\n\nPrioritize active listening and responsiveness to build trust and show clients they are valued. \n\n\n\nPersonalize interactions by researching clients’ companies\, industries\, and key events to demonstrate genuine interest and expertise\n\n\n\nRecognize the type of conversation you’re having and meet the customer where they are emotionally.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/developing-confidence-and-trust-with-your-customers-4/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/12/Developing-Confidence-and-Trust-with-Your-Customers.png
LOCATION:https://members.salesassembly.com/member-event/developing-confidence-and-trust-with-your-customers-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250211T100000
DTEND;TZID=America/Chicago:20250211T105000
DTSTAMP:20260501T112508
CREATED:20240906T221508Z
LAST-MODIFIED:20250129T160135Z
UID:10001886-1739268000-1739271000@members.salesassembly.com
SUMMARY:The Psychology of Negotiation
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Natalie Amrany\, Founder and CEO of Amrany Consulting Group\, as we hone into Negotiation as a skill. This program delves deep into effective negotiation strategies\, combining real-world stories\, data-driven insights\, and practical applications. Learn to master tactical empathy\, active listening\, and value-creation techniques to enhance your sales prowess. Equip yourself with the tools to transform every negotiation into an opportunity for success and build lasting customer relationships. \n\n\n\nKEY TAKEAWAYS \n\n\n\n\nUncover both company-level and personal pain points through open-ended questioning and segmenting roles/departments.\n\n\n\nQuantify the pain points and use social proof like customer stories to demonstrate the value proposition.\n\n\n\nIn presentations\, reiterate what you heard from the prospect and clearly lay out how you will solve their specific challenges.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/the-psychology-of-negotiation-4/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/The-Psychology-of-Negotiation-1.png
LOCATION:https://members.salesassembly.com/member-event/the-psychology-of-negotiation-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250211T110000
DTEND;TZID=America/Chicago:20250211T115000
DTSTAMP:20260501T112508
CREATED:20240906T221911Z
LAST-MODIFIED:20250110T234507Z
UID:10001887-1739271600-1739274600@members.salesassembly.com
SUMMARY:Strategies for Delivering Pricing Recommendations
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Zachary Hynek\, Co-Founder and CRO of Cadenza\, as we hone into Negotiation as a skill. This program equips you with advanced techniques to articulate pricing strategies that positively impact average contract values. You will learn to effectively tap into your communication skills when discussing pricing to foster confidence and trust in customer interactions \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nThoroughly understand customer needs and goals through discovery conversations to build trust and customize pricing proposals. \n\n\n\nWhen presenting pricing using metrics and visuals\, logically connect the value provided to the customer’s specific problems and objectives.  \n\n\n\nPosition pricing as flexible and aimed at an ongoing partnership\, not a one-size-fits-all model\, to build further trust.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/strategies-for-delivering-pricing-recommendations-4/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Strategies-for-Delivering-Pricing-Recommendations-3.png
LOCATION:https://members.salesassembly.com/member-event/strategies-for-delivering-pricing-recommendations-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250212T100000
DTEND;TZID=America/Chicago:20250212T105000
DTSTAMP:20260501T112508
CREATED:20240906T222319Z
LAST-MODIFIED:20250212T153122Z
UID:10001888-1739354400-1739357400@members.salesassembly.com
SUMMARY:Getting Clarity: Budget\, Timeline\, and Pain
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Jon Rydberg\, Fractional Head of Sales at SquareDash\, as we hone into Deal Qualification as a skill. Dotting all your I’s and crossing all your T’s is crucial for you to close your deals. This course will dive into tactical ways to understand your prospect’s budget\, timeline\, and pain without turning your conversation into an interrogation. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nEstablish a structured agenda for sales calls to build trust\, ensure adequate time for discussion\, set expectations\, and increase accountability.\n\n\n\nEmploy a qualification framework and scorecard to objectively assess deal progression based on uncovering budget\, authority\, need\, and timeline (BANT).\n\n\n\nMaster the art of asking probing questions through techniques like the Sandler pain funnel to deeply understand the prospect’s challenges\, quantify their pain\, and align your solution to their needs and goals rather than just pitching product features.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/getting-clarity-budget-timeline-and-pain-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Getting-Clarity-Budget-Timeline-and-Pain-2.png
LOCATION:https://members.salesassembly.com/member-event/getting-clarity-budget-timeline-and-pain-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250213T100000
DTEND;TZID=America/Chicago:20250213T105000
DTSTAMP:20260501T112508
CREATED:20241218T215128Z
LAST-MODIFIED:20241218T215204Z
UID:10002093-1739440800-1739443800@members.salesassembly.com
SUMMARY:Pre-Sale Revenue Managers Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/pre-sale-revenue-managers-peer-group-14/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option-.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250213T100000
DTEND;TZID=America/Chicago:20250213T105000
DTSTAMP:20260501T112508
CREATED:20241218T215453Z
LAST-MODIFIED:20241218T215456Z
UID:10002094-1739440800-1739443800@members.salesassembly.com
SUMMARY:Revenue Operations Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/revenue-operations-peer-group-14/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option-8.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250213T110000
DTEND;TZID=America/Chicago:20250213T115000
DTSTAMP:20260501T112508
CREATED:20241218T235320Z
LAST-MODIFIED:20250113T224250Z
UID:10002105-1739444400-1739447400@members.salesassembly.com
SUMMARY:Account Executives Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/account-executives-peer-group-14/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option-3.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250218T100000
DTEND;TZID=America/Chicago:20250218T105000
DTSTAMP:20260501T112508
CREATED:20240906T224029Z
LAST-MODIFIED:20250214T200428Z
UID:10001890-1739872800-1739875800@members.salesassembly.com
SUMMARY:Creating and Utilizing Account Plans
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Maggie Presby\, VP of Client Success at Hive.co\, as we hone in on Risk Mitigation as a skill. \n\n\n\nMutual Action Plans are a key component of a successful pre-sales experience. So why not leverage them to increase your retention and expansion rates? This course will cover the influence of Account Plans to increase retention rates and the best practices to manage them with your customers. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nCreate and utilize account plans to deeply understand your customers – their priorities\, health metrics\, key decision makers\, expansion opportunities\, and potential risks. These plans foster alignment.\n\n\n\nContinuously update the account plans to reflect changes over time through regularly scheduled reviews and real-time adjustments when the customer situation changes.  \n\n\n\nA structured\, customer-centric approach to account planning protects revenue by uncovering growth possibilities and mitigating risks that could jeopardize renewals.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/creating-and-utilizing-account-plans-5/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Creating-and-Utilizing-Account-Plans.png
LOCATION:https://members.salesassembly.com/member-event/creating-and-utilizing-account-plans-5/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250218T140000
DTEND;TZID=America/Chicago:20250218T145000
DTSTAMP:20260501T112508
CREATED:20240913T144441Z
LAST-MODIFIED:20250124T202432Z
UID:10002012-1739887200-1739890200@members.salesassembly.com
SUMMARY:Segmentation and Engagement Models
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Joe Welsch\, Sr. Customer Success Enablement Program Manager at Morningstar\, for a focused session on segmentation and engagement models.  \n\n\n\nThis program will teach participants how to effectively segment their customer base and tailor engagement strategies to meet the unique needs of different groups. By honing in on risk mitigation techniques\, attendees will learn how to reduce churn\, improve customer satisfaction\, and enhance overall business performance through strategic segmentation and targeted engagement. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nLearn how to effectively segment your customer base for targeted engagement.\n\n\n\nUnderstand the importance of aligning engagement models with customer needs.\n\n\n\nGain insights into tailoring communication and resources to improve customer satisfaction and drive value.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/segmentation-and-engagement-models-8/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Segmentation-and-Engagement-Models-2.png
LOCATION:https://members.salesassembly.com/member-event/segmentation-and-engagement-models-8/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250219T100000
DTEND;TZID=America/Chicago:20250219T105000
DTSTAMP:20260501T112508
CREATED:20240913T171018Z
LAST-MODIFIED:20250415T215110Z
UID:10002019-1739959200-1739962200@members.salesassembly.com
SUMMARY:Strategies to Empower Your Champion to Drive Self-Product Adoption
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Kemyell Rieves\, Fractional CRO | Growth & Leadership Coach\, for a session focused on empowering your champion to drive self-product adoption. In this program\, participants will gain insights into strategies that enable their champions to take ownership of product adoption\, ensuring long-term success. By leveraging customer-centric tactics and understanding key motivators\, attendees will learn how to empower champions to influence their teams\, drive sustained product usage\, and advocate for the product across their organization. \n\n\n\nKey Takeaways \n\n\n\n\nUnderstand the role of a champion in driving self-product adoption.\n\n\n\nLearn strategies to identify and engage champions who can influence broader adoption.\n\n\n\nDiscover techniques to motivate and empower champions to advocate for your product.\n\n\n\nEquip champions with the tools and knowledge to drive sustained\, independent product usage within their organization.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/strategies-to-empower-your-champion-to-drive-self-product-adoption/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Strategies-to-Empower-Your-Champion-to-Drive-Self-Product-Adoptionnds-to-Support-Adoption.png
LOCATION:https://members.salesassembly.com/member-event/strategies-to-empower-your-champion-to-drive-self-product-adoption/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250219T110000
DTEND;TZID=America/Chicago:20250219T115000
DTSTAMP:20260501T112508
CREATED:20240913T171243Z
LAST-MODIFIED:20250131T182642Z
UID:10002020-1739962800-1739965800@members.salesassembly.com
SUMMARY:Effective Organization and Information for Internal Post-Sales QBRs
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Silvia Li\, Co-Creation Strategist and Growth Facilitator at BrainSells Global\, as we hone in on Post-Sales Organization as a skill. This program will provide participants with practical strategies to structure and present key insights during internal post-sales QBRs (Quarterly Business Reviews). By focusing on effective organization and clear communication\, learn how to optimize reviews to drive alignment\, track progress\, and foster better collaboration across teams. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nUnderstand how to use metrics and results to craft a compelling narrative.\n\n\n\nLearn how to organize and prioritize information to highlight key insights effectively.\n\n\n\nDiscover techniques for fostering collaboration and shared accountability during reviews.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/effective-organization-and-information-for-internal-post-sales-qbrs/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Effective-Organization-and-Information-for-Internal-Post-Sales-QBRs-2.png
LOCATION:https://members.salesassembly.com/member-event/effective-organization-and-information-for-internal-post-sales-qbrs/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250220T100000
DTEND;TZID=America/Chicago:20250220T105000
DTSTAMP:20260501T112508
CREATED:20241218T220047Z
LAST-MODIFIED:20241218T220049Z
UID:10002095-1740045600-1740048600@members.salesassembly.com
SUMMARY:Revenue Enablement Peer Group
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/revenue-enablement-peer-group-15/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option-5.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250220T100000
DTEND;TZID=America/Chicago:20250220T105000
DTSTAMP:20260501T112508
CREATED:20241218T235809Z
LAST-MODIFIED:20241218T235812Z
UID:10002106-1740045600-1740048600@members.salesassembly.com
SUMMARY:Executive Revenue Leaders
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nThis program is a Peer Group (PG). All PGs are gatherings of individuals who serve in similar roles within a revenue organization at B2B tech companies. The purpose of these groups is to efficiently and actively solve problems through peer sharing and advisory. Join these groups if you’re interested in sharing insights\, brainstorming strategies\, and navigating challenges with a group of people who intimately understand your world. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/executive-revenue-leaders-15/
CATEGORIES:Strategy Peer Groups
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2023/12/New-PG-Option-9.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250225T100000
DTEND;TZID=America/Chicago:20250225T105000
DTSTAMP:20260501T112508
CREATED:20240906T225553Z
LAST-MODIFIED:20241001T213552Z
UID:10001891-1740477600-1740480600@members.salesassembly.com
SUMMARY:Presenting and Applying Pricing Levers
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Todd Caponi\, Founder\, Speaker & Workshop Leader of Sales Melon\, as we hone into Negotiation as a skill. In this program\, you will gain the expertise on how to effectively present and apply pricing levers to your customers\, ultimately positively influencing average contract values for sustained business growth. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nTo set pricing and conduct negotiations\, use four key levers (volume\, timing of cash\, length of commitment\, and timing of the deal). Align incentives to meet both parties’ needs.  \n\n\n\nEmploy transparency\, address uncertainties\, and explain pricing rationale to build customer trust and cooperation. Avoid discounts without clear value exchange.\n\n\n\nRepeatedly connect negotiations back to the core pricing levers. This maintains integrity and consistency for future accuracy and customer relationships.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/presenting-and-applying-pricing-levers-4/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Presenting-and-Applying-Pricing-Levers-2.png
LOCATION:https://members.salesassembly.com/member-event/presenting-and-applying-pricing-levers-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250225T110000
DTEND;TZID=America/Chicago:20250225T115000
DTSTAMP:20260501T112508
CREATED:20240906T230103Z
LAST-MODIFIED:20250128T232225Z
UID:10001892-1740481200-1740484200@members.salesassembly.com
SUMMARY:Pricing Integrity: When to Advocate and When to Walk
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly\, Sarina Asher\, VP of Customer Success\, and Brandon McCoy\, Director of Finance at Healthjoy\, as we hone in on Negotiation as a skill. Navigate the complexities of pricing negotiations\, empowering yourself to discern opportune moments to stand firm on pricing for new and renewed contracts. Gain invaluable strategies to uphold pricing integrity\, balance advocacy\, and know when to hold steady\, ensuring sustainable business growth without compromising value. \n\n\n\nKEY TAKEAWAYS \n\n\n\n\nAlign on product value before offering discounts to customers. Understand if you are the vendor they want to move forward with and if they see value in your solution.\n\n\n\nConsider contract length\, expansion potential\, logo value\, and other strategic factors when deciding concessions and walk away points. Assess the account holistically.\n\n\n\nUse insights learned in initial discovery conversations to justify pricing to customers. Remind them of the pains and problems they shared that your product solves.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/pricing-integrity-when-to-advocate-and-when-to-walk-4/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Pricing-Integrity-When-to-Advocate-and-When-to-Walk-1-1.png
LOCATION:https://members.salesassembly.com/member-event/pricing-integrity-when-to-advocate-and-when-to-walk-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250225T120000
DTEND;TZID=America/Chicago:20250225T125000
DTSTAMP:20260501T112508
CREATED:20240906T223523Z
LAST-MODIFIED:20250219T180120Z
UID:10001889-1740484800-1740487800@members.salesassembly.com
SUMMARY:XDR Collaboration with GTM Teams
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Jamila Frazier\, Sr. Programs Manager at Sales Assembly\, for a session on fostering collaboration between sales development representatives (XDRs) and account executives (AEs). This program will focus on actionable strategies to build effective partnerships\, enhance alignment\, and promote mutual respect between SDRs and AEs. \n\n\n\nKEY TAKEAWAYS \n\n\n\n\nExplore tools and processes to enhance teamwork and promote shared accountability for success.\n\n\n\nLearn how to establish respect and alignment between SDRs and AEs to foster successful collaboration.\n\n\n\nGain insights into best practices for creating seamless lead handovers and ensuring quality communication.\n\n\n\nDiscover strategies to implement feedback loops and encourage continuous improvement.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/xdr-collaboration-with-gtm-teams-3/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/XDR-Collaboration-with-GTM-Teams.png
LOCATION:https://members.salesassembly.com/member-event/xdr-collaboration-with-gtm-teams-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250226T100000
DTEND;TZID=America/Chicago:20250226T105000
DTSTAMP:20260501T112508
CREATED:20240906T230407Z
LAST-MODIFIED:20250226T152740Z
UID:10001893-1740564000-1740567000@members.salesassembly.com
SUMMARY:Effective Organization and Information for Pipeline Reviews
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Brent McNamara\, GTM Enablement Leader\, as we hone into Qualification as a skill. This program will cover the anatomy of a successful internal QBR presentation and provide tips and tricks on researching information\, scheduling time to prepare while keeping revenue-generating activities going\, and best practices for presenting the data for an accurate projection. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nImplement a rigorous commit process for forecasts\, holding reps accountable for their commitments.\n\n\n\nConduct regular deal reviews with reps to validate forecasts and catch potential issues early.\n\n\n\nCompare closed revenue to past forecasts to identify inaccuracy trends and coach reps accordingly.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are.  \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/effective-organization-and-information-for-pipeline-reviews-3/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Developing-a-Point-of-View-In-Depth-Research-to-Create-a-Hypothesis-1.png
LOCATION:https://members.salesassembly.com/member-event/effective-organization-and-information-for-pipeline-reviews-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250226T110000
DTEND;TZID=America/Chicago:20250226T115000
DTSTAMP:20260501T112508
CREATED:20240913T171535Z
LAST-MODIFIED:20250115T173022Z
UID:10002021-1740567600-1740570600@members.salesassembly.com
SUMMARY:Managing Your Tasks to Avoid Context Switching
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Molly McElgunn\, Head of Sales Development at Tropic\, as we hone into increasing Activity Attainment. Context Switching can cost you a day’s productivity; don’t let it! This program will cover best practices and processes to handle your tasks and remain productive. \n\n\n\nKEY TAKEAWAYS \n\n\n\n\nIdentify pivotal needs during prospecting by aligning your product’s value with prospects’ pain points\, creating urgency and driving impactful engagement.\n\n\n\nEstablish a structured\, consistent outreach process across multiple channels to enhance reply rates and foster meaningful\, high-quality interactions.\n\n\n\nFocus on tracking positive replies and actionable outcomes instead of vanity metrics like clicks and opens to refine strategies and achieve measurable success.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/managing-your-tasks-to-avoid-context-switching-3/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Managing-Your-Tasks-to-Avoid-Context-Switching-2.png
LOCATION:https://members.salesassembly.com/member-event/managing-your-tasks-to-avoid-context-switching-3/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250226T140000
DTEND;TZID=America/Chicago:20250226T145000
DTSTAMP:20260501T112508
CREATED:20240906T164743Z
LAST-MODIFIED:20250204T150726Z
UID:10001876-1740578400-1740581400@members.salesassembly.com
SUMMARY:Optimizing Outreach for Long-Game Lead Nurturing
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Sophia Bourgeois\, Enterprise Sales Representative at Greenhouse Software\, as we explore the keys to building long-term relationships through strategic outreach. This program will help participants develop nurturing strategies that keep leads engaged over time\, even when they’re not ready to buy immediately. By mastering long-game tactics\, sales professionals can stay top of mind and create future pipeline opportunities. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nGain insights into balancing persistence with relationship-building to drive pipeline success.\n\n\n\nDevelop outreach strategies designed to nurture leads effectively over time.\n\n\n\nLearn techniques to create trust and maintain meaningful engagement with prospects.\n\n\n\nUnderstand how to personalize cold communication to resonate with your audience.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis program is a Skill Development Module (SDM). All SDMs are designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to dive into the practical elements of the topic at hand\, leveraging templates\, frameworks\, and resources to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space.  We focus on ensuring all SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/optimizing-outreach-for-long-game-lead-nurturing/
CATEGORIES:Skill Development Modules
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Optimizing-Outreach-for-Long-Game-Lead-Nurturing-3.png
LOCATION:https://members.salesassembly.com/member-event/optimizing-outreach-for-long-game-lead-nurturing/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250227T100000
DTEND;TZID=America/Chicago:20250227T105000
DTSTAMP:20260501T112508
CREATED:20240906T220254Z
LAST-MODIFIED:20250415T215011Z
UID:10001883-1740650400-1740653400@members.salesassembly.com
SUMMARY:Balancing the Scale Between Personalization and Customer Count
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Kemyell Rieves\, Fractional CRO | Growth & Leadership Coach\, as we dive into building a communication framework for effective Relationship Management. This session will explore strategies to balance personalization and efficiency in your account communication processes. Participants will learn how to design internal processes\, set clear communication protocols\, and streamline workflows to maintain strong customer relationships\, even while managing a growing portfolio. \n\n\n\nPROGRAM TAKEAWAYS \n\n\n\n\nBuild a Structured Framework: Learn how to develop and organize internal processes that support efficient\, personalized communication with a large customer base.\n\n\n\nImplement Proactive Communication: Discover strategies to set clear expectations\, address concerns swiftly\, and leverage consistent outreach to engage your accounts. \n\n\n\nStreamline Workflows for Scale: Master the art of creating scalable communication systems that deliver individualized service at scale while driving your career forward.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/balancing-the-scale-between-personalization-and-customer-count-4/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Balancing-the-Scale-Between-Personalization-and-Customer-Count.png
LOCATION:https://members.salesassembly.com/member-event/balancing-the-scale-between-personalization-and-customer-count-4/
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20250227T110000
DTEND;TZID=America/Chicago:20250227T115000
DTSTAMP:20260501T112508
CREATED:20240906T145711Z
LAST-MODIFIED:20250226T151338Z
UID:10001873-1740654000-1740657000@members.salesassembly.com
SUMMARY:Anatomy of Effective Cold Calling
DESCRIPTION:PROGRAM DESCRIPTION \n\n\n\nJoin Sales Assembly and Bobby Jones\, VP of Sales at Baker Hill\, as we hone in on Cold Communication as a skill. This program will dissect the key elements of an effective cold call\, providing participants with actionable techniques to enhance their confidence\, refine their messaging\, and achieve consistent success in their outreach efforts.KEY TAKEAWAYS \n\n\n\n\nLearn the essential steps to guide productive conversations with prospects.\n\n\n\nExplore strategies to handle pushback with professionalism and tact.\n\n\n\nGain insights into tailoring your tone\, timing\, and message to resonate with different audiences.\n\n\n\nDevelop a proven framework for creating consistent and effective cold call experiences.\n\n\n\n\nGENERAL PROGRAM INFO \n\n\n\nThis module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification\, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace\, offering flexibility to fit your schedule. \n\n\n\n*Certification Programs do not have an enforced order or limit on timeframe for completion. \n\n\n\nADDITIONAL INFO TO KNOW \n\n\n\nThis program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account\, please email lissie@salesassembly.com. \n\n\n\nAll registrants of this program comply with our Terms and Conditions.
URL:https://members.salesassembly.com/member-event/anatomy-of-effective-cold-calling-5/
CATEGORIES:Certifications
ATTACH;FMTTYPE=image/png:https://members.salesassembly.com/wp-content/uploads/2024/09/Anatomy-of-Effective-Cold-Calling-1.png
LOCATION:https://members.salesassembly.com/member-event/anatomy-of-effective-cold-calling-5/
END:VEVENT
END:VCALENDAR