Storytelling to Expand: Capitalizing on Successful Customers

PROGRAM DESCRIPTION

Join Sales Assembly and Andrew Sykes, CEO and Founder of Habits at Work, as we hone into Value Articulation as a skill.

This program will equip you with storytelling techniques to effectively showcase customer success stories and articulate product value propositions. By honing narrative skills and leveraging client successes, you will be able to authentically communicate the tangible benefits of products/services, fostering stronger client relationships and positively influencing value articulation.

GENERAL PROGRAM INFO

This program is a Skill Development Module (SDM). All SDMs are crafted by our Sales Assembly team keeping in mind guiding metrics that are important to revenue organizations at B2B tech companies and skills that influence those guiding metrics. Furthermore, we are focused on making sure SDMs are timely in context of the B2B calendar and at varying complexity to ensure we have multiple opportunities to meet learners where they are.

ADDITIONAL INFO TO KNOW

This program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account, please email lissie@salesassembly.com.

All registrants of this program comply with our Terms and Conditions.

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