Positioning Yourself as a Partner Instead of a Vendor

PROGRAM DESCRIPTION

Join Sales Assembly and Tracie Dempsey, VP, of Customer Success at Suzy, as we hone into Relationship Management as a skill. Recent research by LinkedIn showed that 88% of buyers of B2B tech only buy when they see a salesperson as a trusted advisor. If we truly are our customer’s trusted advisors, why are we stumbling during our renewal conversations? This course will dive into how refining the art of your communication skills will impact customer health, leading to sustained long-term satisfaction and customer retention.

PROGRAM DESCRIPTION

1. Use communication techniques like looping and asking thoughtful questions to build customer trust and connections. 
2. Recognize the type of conversation you’re having and meet the customer where they are emotionally.
3. Lead conversations with curiosity and authenticity.

GENERAL PROGRAM INFO

This module is part of the Skill Certification Program. The content of each module is designed and facilitated by the Thought Leader in collaboration with Sales Assembly. All Thought Leaders are guided and coached to tap into the foundational elements and strategies needed to develop the necessary proficiency to perform within the role in practice as part of the B2B Tech space. To earn your certification, you need to complete all required modules and fulfill participation requirements. Modules can be completed in any order and at your own pace, offering flexibility to fit your schedule.

*Certification Programs do not have an enforced order or limit on timeframe for completion.

ADDITIONAL INFO TO KNOW

This program is open to all employees of SA member companies. You must be logged into your account to RSVP for this program. If you need help logging in or need help setting up your account, please email lissie@salesassembly.com.

All registrants of this program comply with our Terms and Conditions.