Cutting Slipped Deals with Mutual Action Plans

PROGRAM DESCRIPTION

Join Sales Assembly and Nate Nasralla for Cutting Slipped Deals with Mutual Action Plans, part of the Deal Management certification.

This program focuses on why deals stall and how to prevent it with a simple yet powerful tool. Participants learn to replace vague “next steps” with clear, actionable plans buyers commit to, guiding them from first call through go-live while eliminating friction points that derail 80% of deals before signing.

WHAT YOU’LL WALK AWAY WITH

• A five-step mutual action plan: map the buying process, roll tasks into epics, adapt it live, anchor and backdate, then run it like an exec.
• Why before how: sell the business case first, because buyers won’t take a plan seriously until they’re sold on the why.
• Run a pre-mortem: list how you’d lose the deal, then turn each answer into a step in the plan.
• Anchor to their date, not yours: find the event that already exists in the buyer’s world and backdate every step from it.
• Edit the plan live with your champion: commitment comes from co-authoring it, not presenting it.
• A learner takeaway guide with two exercises for that week and ready-to-use AI prompts.

FROM A PREVIOUS SESSION

158 attended ◦ 4.72/5 average rating

“Really liked the “How to Lose a Deal” and then the following slide… to contrast the difference and make it easy to understand what you need to focus on.” Senior Director of Global Sales Enablement

Watch a clip from the last session

ADDITIONAL INFO TO KNOW

This program was built in collaboration with one of our Executives-in-Residence. To earn the certification, complete all required live programs (in any order) and be live on Zoom for at least 40 minutes of each. The program is open to all employees of Sales Assembly member companies who are logged in to their account (for help, email support@salesassembly.com), and all registrants comply with our Terms and Conditions.