Join Sales Assembly and Alex Barca, Director of Demand Generation at Postal, as we present what you need to build campaigns that move the needle for prospects and/or customers.
In this interactive session, you’ll walk away with strategies to make your marketing campaigns stand out – engaging prospects and top accounts with a mix of tools, people and strategies from across the revenue team.
In this session, we’ll detail the best practices of:
- Establishing and gaining alignment on campaign goals and benchmarking
- Building a comprehensive campaign plan
- Launching successfully, with the involvement of the full revenue team
- Reporting on leading and lagging indicators
ADDITIONAL INFO TO KNOW
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